As we can see, the food pit bar has barely moved since it unlocked.
I've donating 500-600 uses a day but a lot of people don't see the point and label January as the "suckiest event" or "waste of resources".

The thing is, people are naturally competitive - why don't be have a leading donator leader board?
People like seeing their names high on leader boards (former stat king here lol), and people will naturally want to appear high up on it.

Perhaps the top three on 31st January can get a prize?

Maybe a couple months of Feed All Play All?
Bonus Experience to their hunter's for x days?
Extra hunts on 5 selected hunters per day?

It's just an idea to incentivise donations to the food pit, because every year it sucks.